Loyalty programmes have just taken off in India. These are early days in the country and the speed at which this space is maturing is very high. While Indian retailers are still struggling to contemplate who their customers are, how frequently they visit stores, what the share of their wallet in purchasing goods is, what the repeat frequency is, etc, what learning can Indian retailers & loyalty programmers take from the West in practices related to consumer understanding and loyalty? Loyalty programmes being all about understanding consumers, what type of preliminary work is involved before launching such programmes? What does it take to create a good database, as the starting point? What game can analytics & technology play towards creating customer loyalty for an organisation? Join us while experts discuss all these and the future of loyalty programmes in India at the 4th edition of India Loyalty Conclave scheduled for November 12 at Vivanta By Taj, Mumbai.
Besides, the summit will cover other interesting topics highly relevant to the loyalty market and for the brands who are constantly trying to provide premier customer experience:
Have loyalty programmes really taken off in India? Deriving from the mature markets in the West and the role played by analytics
- Hits & misses in Indian loyalty programmes – a reality check on the science of loyalty practices
- Decoding future of loyalty marketing discipline in India
- Emerging loyalty trends in consumer retail
The summit will bring together more than 150 CMOs, CXOs, loyalty experts, customer retention & engagement specialists from leading consumer brands and businesses, including retail, online, travel, hospitality and financial service industry to discuss and debate on the future of Indian loyalty ecosystem.
For sponsorship write to nayab.k@vccircle.com
For nominating speakers, write to prateek.kathpal@vccircle.com
Register now and avail yourself of early bird discount of 20% till 22nd Oct and thereafter get discount of 10% from 22nd Oct till 31st Oct. Or you can even write to Sandeep/ Ipshita at register@vccircle.com or call 0120-4171111.