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How can companies measure effectiveness of loyalty programmes?

Consumer

22 January, 2018

How can companies measure effectiveness of loyalty programmes?

Loyalty programmes are not only about offering reward points or discounts to consumers. They are essentially aimed at encouraging consumers ......

TMT

22 January, 2018

IBM's Watson and Salesforce's Einstein to collaborate on AI, cloud platforms

Technology giants IBM and Salesforce are expanding their strategic partnership by bringing together their artificial intelligence and cloud computing platforms ......

General

22 January, 2018

Nexus Venture Partners may raise $400 mn in 5th fund; Future Group eyes Foodworld

Homegrown venture capital firm Nexus Venture Partners is looking to raise its fifth fund with a target corpus of $350-400 ......

TMT

22 January, 2018

Amazon set to open automated grocery store

Amazon.com Inc will open its checkout-free grocery store to the public on Monday after more than a year of testing, ......

TMT

20 January, 2018

Court restrains Flipkart from using MarQ brand name

E-commerce major Flipkart’s attempt to build a brand for large appliances with its newly created private label MarQ has faced ......

TMT

20 January, 2018

VCC Startups Weekly Wrap: WhatsApp weighs digital payments; Grab buys Indian startup

Speculation about WhatsApp’s much-anticipated entry into the crowded mobile payment space in India gained momentum this week as media reports ......

Finance

19 January, 2018

SEBI allows strategic players to invest up to 25% in REITs, InvITs

India financial markets regulator the Securities and Exchange Board of India has further relaxed norms for investment requirements into real ......

TMT

19 January, 2018

BCCL-backed Sports Flashes launches Internet radio channel

New Delhi-based India Sports Flashes Pvt. Ltd, which operates sports content app Sports Flashes, has launched an Internet radio channel ......

Finance

19 January, 2018

India's proposed investment treaty terms leave foreign partners cold

After having cancelled investment treaties with about 50 foreign governments in 2017, India is now struggling to convince a few ......

TMT

19 January, 2018

Indian cryptocurrency investors get tax notices as trading hits $3.5 bn

India has sent tax notices to tens of thousands of people dealing in cryptocurrency after a nationwide survey showed more ......

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