VC-backed haircare brand Traya eyes new categories, offline play for expansion
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VC-backed haircare brand Traya eyes new categories, offline play for expansion

By Prithvi Durai

  • 05 Jan 2026
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VC-backed haircare brand Traya eyes new categories, offline play for expansion
Traya founders Altaf Saiyed and Saloni Anand

Traya, a direct-to-consumer haircare brand that counts venture capital firm Fireside Ventures and mid-market private ......

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