India Inc reins in FY20 ad costs even as some ramp up in pre-Covid days

By Ankit Agarwal

  • 13 Nov 2020
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Credit: Pixabay

Corporate India curbed advertising expenses for 2019-20 even before the slowing economy took a turn for the worse at the start of the next financial year owing to coronavirus. However, a few large companies did grow their advertising and marketing spends by more than a fifth during 2019-20.  These include agrochemical major ......

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