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French stationery major BIC to merge Cello’s arms

By Maulik Vyas

  • 10 May 2017
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French stationery major BIC to merge Cello’s arms
Credit: Thinkstock

A year after getting control over writing instruments brand Cello, French stationery major BIC Group has decided to merge all the subsidiaries of the Indian ball pens and allied products maker.The French stationery giant has decided to merge five subsidiaries of Cello—Cello Pens Pvt. Ltd, Cello Stationery Products Pvt. Ltd, ......

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