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Just like a startup, Singapore follows the philosophy of “fail early, fail often, but continue to experiment”

I recently came back from yet another trip to Singapore which again opened my eyes to what is happening in other parts of the world, but not here in India, at least not in a meaningful way. I have written previously about the lack of product innovation, at least at a startup level, here in India. This recent trip was again a validation of the same, albeit via a benchmark that Singapore set for me. By the way, there is plenty of innovation happening within Multinational Corporations in India, and some of that research I am hearing about is truly ground-breaking. Yet, there isn’t much of that at the startup level. And there have been several water cooler conversations with others both within and outside the VC industry as to why that the startup innovation culture hasn’t taken hold here in India. I don’t know the answer but will try and explore in this article.

When one thinks about innovation, it’s often easiest to start with examples that are most often cited. To that end, Israel is often held as a prime example of a country that is truly entrepreneurial. What is it about Israel that makes it so? The obvious answer (at least partially) is the fact that when one is surrounded by hostile neighbors, risk-taking is not an option, but part of daily life. That very risk-taking DNA is embedded into Israeli life from an early age. DFJ has a partner fund in Israel called DFJ Tamir Fishman. I was actually speaking with Eldad Tamir, the co-founder and Managing Partner of the fund at a meeting recently about this very subject. He was of the opinion that thinking “world-changing” or “game-changing” is something that one has naturally based on family, surroundings, upbringing, and not something that can be acquired academically or learned. In Israel, people think that way because they have to. They have to build a better mousetrap before the enemy does. Given the mandatory military service, everyone pretty much has the focus, discipline and accountability that I so often see lacking in startups. There is, of course, the Silicon Valley culture of innovation. That is largely in part due to the history and the over-used term “ecosystem” which comprises of large companies, where teams form and spin off new startups, the angel and venture capital availability, academia where ground-breaking research is being done with the flexibility to let professors go on sabbatical to start new ventures, a large local market, an available and talented pool, and of course hundreds of examples of success stories that keep the entrepreneurial zest flowing.

I am guessing that most people don’t put Singapore in the same league as Israel or Silicon-Valley, but Singapore was a bit of a pleasant surprise for me. It’s a country that sometimes seems more like a museum than a nation, especially after visiting from India. To be quite honest, after some time, I actually was missing the crowds, chaos, traffic and the hustle-bustle that is evident in any tier 1, 2, 3 or 4 city in India, but was afraid of being caned in public if I tried to create that on my own in Singapore.

I was invited to speak at an event called iMatch where global VCs and corporate development folks from large companies are brought to Singapore to interact with interesting startups and provide candid, real-time feedback and potentially fund them. In this particular case, the event was focused on only media companies (gaming, online apps, social nets etc.). During the two days in Singapore, I had a chance to listen to about 20 pitches as part of a panel, visit the National University of Singapore as well as the Technical University, go to an incubator and also meet another dozen companies one-on-one. What really blew me away was the political will and commitment of the government and various agencies to catalyse entrepreneurship and technology innovation. When I spoke with the local bureaucrats, I got the feeling that I was talking with business managers, rather than political lifers. Specifically, they were candid in their views on what Singapore has to offer. They shared the fact that the city-state had planned on becoming the trading hub, and then transitioning into a manufacturing destination especially for semiconductor and electronics OEMs. Just like a company cannot be a “one trick pony”, this tiny country is constantly looking to reinvent itself, and be on the bleeding edge of “something new”, realizing that it doesn’t have neither natural resources nor a large domestic market to be able to sustain organic growth. The other “ah-ha” comment was that I heard was the fact that “Singapore is not afraid of failing”. Just like a startup, the country experiments and follows the philosophy of “fail early, fail often, but continue to experiment”. Now, that the stronghold on the manufacturing sector is loosening to a certain extent, Singapore is looking at other high technology sectors to foster next generation innovation. The country has set up a “biopolis” technology park with top notch infrastructure and facilities to attract the best bio-tech researchers (of course, financial incentives are also in place). As an example, a couple of stellar bio professors have recently moved to Singapore from MIT.

I spent most of my time on this trip at another technology park called “Fusionopolis”, which is the hub for media related innovations being done by primarily small companies. And other such “technolopolis(es)” are coming online in the coming months. INSEAD has set up a satellite campus in Singapore; Lucas Films has established a significant presence and MIT has set up a Joint Venture, called Gambit, to focus on Gaming (online, animation) related research. All these are examples of not only the larger vision that the country has but specific examples of that vision being turned into action very quickly.

During the course of two days, I had the chance to interact directly with many media startups. Although most were not all that interesting, there was a handful that I found to be very interesting. Quite honestly, if these companies were in Silicon Valley, some of them would have been funded by VCs.  I am not sure I can honestly say that about any one event where I have had the chance to interact with startups in India.

The Singapore government via agencies like the Economic Development Board and Media Development Authority, have put in place significant capital and initiatives to truly catalyse innovation and entrepreneurship. Virtually anyone with a technology related idea can apply for and receive a $50k grant. There are additional phases whereby further grants are available (either direct grants or those matching equity infusion into companies) based on the progress made by the startups. The startups get connected to one of a variety of incubators sponsored by the government, whereby physical infrastructure as well as mentorship/guidance is provided. The entire process has discipline and focus, and run very much like a business.

I know that the above sounds a lot like an infomercial on Singapore. But there is a method to my madness to link all of this back to the issue at hand – culture of innovation. I was recently speaking with a serial entrepreneur from Silicon Valley as we discussed the topic of dearth of product innovation in India. His response was a suggestion that there perhaps weren’t enough “mavericks”, those entrepreneurs on the bleeding edge with gutsy stories of persistence and commitment to a goal/vision against all odds. But again, the question that needs to be asked is whether those mavericks are naturally that way, or is it something that is acquired/learned. I don’t know if I have the complete answer, but I am becoming a strong believer in the notion that there typically is a catalyst or a forcing function that drives people to think innovatively. In Israel, it’s simply part of being Israeli given the culture, history and geography. In the US, especially in Silicon Valley, there is simply no escaping it. The entire region is built on the often-scarred back of maverick entrepreneurs that keeps driving others to say “if they can do it, so can I” and “I am not afraid to fail” (which, by the way, still has a stigma attached to it in India). By the way, the US Energy Secretary Chu has been busy giving billions of dollars in grants to small and large companies who are working on groundbreaking technologies in renewable energy and energy efficiency. As an example, Tesla, an electric vehicle company based in Silicon Valley, got over $400M in grant money to accelerate both R&D and production of electric vehicles. There are dozens of startups in the renewable energy space that have benefitted from these federal initiatives. This, in addition to the inherent Silicon-valley culture is acting as an additional catalyst to foster innovation, albeit in a particular segment. In Singapore, the government itself is providing the catalyst for innovation by education, financial and infrastructure resources, and unmitigated political will and commitment. Similarly, I am certainly hopeful that the government in India, at the centre and the state levels will take the lead not only in announcing initiatives (the solar mission, among others as examples), but back those up by putting processes in place to provide grants to large and more importantly small companies to help achieve those national mandates. This is something that most likely will need to be done via public private partnerships in India.

I can definitely see many readers vehemently disagreeing with the notion that India doesn’t have the culture of innovation. The success of various sectors from retail, to telecom and IT services companies and many more is testament to the Indian innovation. I am not doubting that, and Indians perhaps have done a better job than anyone else when it comes to innovation around business models, physical distribution, initiatives around Bottom of the Pyramid etc. But I am talking more about engrained product innovation where coffee table conversations involve “how can we change the world by creating something better and faster”. Perhaps it’s a little of all the various points that I have mentioned (mindset, surroundings, examples/mavericks, government led initiatives etc.) that will finally lead India into being thought of less as a “services economy” and more as a hotbed of product innovation.

Comments

Tarun Bhalla,

Mohan,

Being an entrepreneur for last three years and having spent five years before in US, I firmly believe that there is dearth of innovation culture here in India. There are few genuine reasons for the same - extreme poverty, government apathy, inadequate education system etc.

Having said that, I think I have started to have a contrary view on the innovation scene in India. I think India will lead product innovation of global scale in a very different manner in the years to come. See, this country would lead the way in developing cost effective solutions to complex as well as daily problems. India has a vast market that can be captured only if you get to the 'right' kind of price point - kind of impossible for lot of western companies or mnc's due to their costing structures.

No other company thought about making a nano or tata swach - being an entrepreneur working in the field of educational and industrial robotics, I have faced this challenge and finally resolved on developing products 'right' for the indian price point but with global quality standards. The bottom line is that companies/startups/people would innovate in India may be not on newer/brighter features rather on the ability to provide the same features on 1/10th of price.

So, all in all like all other things, India will have its own very interesting way of fostering culture of innovation that may have global consequences.

Thanks,
Tarun

Ravikanth Gosala,

The article written by Mohanjit is one more story of whats happenning and whats not happenning . There are very little avenues in India where Ideas are heard & Incubated . Our Universities are not geared up . Our Fianancial systems lends to people who have money & collaterals are needed . ie Money chases people who have money . Given this scenario where will Ideas and Innovation flurish or take off .

Secondly,look at the blooming entrepreneurs in silicon valley you would find quite a few of them are Indians who have stemmed from the same land and system . The difference is they are able to access capital in United States and Europe , where as those capable in India are unable too .

We need to change our Mindsets across all platforms to evolve in line with Israel / Singapore .

Vivek Chandrasekharan,

Great observations Mohan. I am an Innovation/ Tech Transfer Manager at NTU - sad that I didn't get to catch up with you when you were here. I was also quite moved by the enormous focus on innovation at almost every level of the government and the private enterprise . So I decided to base myself here amidst a globe trotting sojourn. If I may be allowed to say, India and Singapore are very different models and not really comparable. Singapore is what it is today because of sheer political will. India is what it is today because of the sheer size of population. While we are able to see a few efforts at the national level in Idnia to push reforms, it is not an orchestrated action trickling down to every level of the government machinery. But then again it is a question of competence. Singapore is and always been governed by a set of highly educated and accomplished leaders. One look at the CVs of the MPs will reveal this. I cannot remember one such leader who has ever governed atleast one Indian state. Naturally, like your VC speak, an A team hires an A team and a B team hires a C team. The size of the GDP and the opportunities it throws up is one thing but equitable wealth distribution, prosperity and human development is a completely different story. The India success, I feel, to a large extent is just a function of the explosive population growth. Therefore, unless there are highly educated people with a distinguished track record running the government ,it is highly unlikely that a nation will become a desirable place to live, work and play .

amitabh,

Jolly I remember reading about an article by you called jugad, there is innovation infact extreme innovation - It is tough to make a a product of the Jugad and hence the typical silicon valley innovation is rare..
Also old and traditional business models are not disruptive by technologically as yet as limited role of internet hence product innovation is limited.

Localization of Global business models need continuous innovation to adapt the model locally .. some times it is an execution innovation ... A business model that Airtel is able to offer phones at and arpu of $9 per subscriber.

Hari,

I appreciate your views in the above article. The change has to happen in the root level. Most people here in India are mostly conservative and satisfied with a 9-6 job, a house and happy family. To change the attitude we need a strong initiatives from VC like you to encourage more often budding talents and idea, nurture them and grow it big. The risk taking ability drops down to zero the moment a person gets married, thinking what if the venture fails? I wish, along with the campus placements in B schools & engineering colleges; a group of VC should go out looking for funding fresh ideas even without a prior biz experience. This way i bet u can surely change India into the hub of innovation.

satheesh,

Nice article. We are small start up company trying to do innovative products. But we don't have support any where right from the banks to VCs. Every body needs big circle or big names. How some one like me came from Middle class can get attract the VCs or Banks.

We are ready to do experiment and innovative. But lack of financial support , we can not able to prove the point.

Thanks

Swaminathan Subramaniam,

It is easy to embrace failure when you have a safety net that will take care of basic needs (eg the US social security system). Paradoxically, the way to induce people to take risk is by removing some of the risk in their lives (Palo Alto) OR by making them do it at the point of a gun (Israel). It is very easy to talk about embracing risk...but is that the rational choice? For the average person - NOT. Perhaps Indians are too smart and individualistic to embrace personal failure as a means to success.

Satya Ganni,

Mavericks+EcoSystem+FailandProceed+Radical Thinking = Innovation.

Pavan Soni,

Let's look at rural India, miles away from the Tech world that dwells within the city limits. Can we say that we have little product innovation there? Certainly not.
There are a plenty of improvizations happening that are serving the rural people very well for years now. The only reason they can't scale up and reach the main stream market is owing to lack of awareness and funds. And I believe that the VC community in India has to step away from these Startups Campus and others to really delve into the rural thick.
A Jabalpur or a Jodhpur might humble Singapore there!

Dr.V.Sitaramam,

This is among countless artilces that extol the virtue of everybody else and downgrades ones own. I am reminded of an old joke in Time. After the six day war, the Egyptian premier exclaimed: they have six million jews on their side and we have none!".
I have seen this preaching attitude in science, technology, innovation, education and what not. Recently Kapil Sibil was talking about why education is important and why we need foreign universities to participate. Having wasted two years at Yale as a postdoc I know where the gratuitous advice from the West(or east as in hear) will lead us.
I would recommend that we do what they do and not listen to what they say we should do. All advice is tainted.

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