Mobile PoS-based (Point of Sale) payments are still a new concept in India. Although some players have recently come up with mobile applications for PoS-based transactions, for a vast majority of Indians who still use feature phones, those are still to be tried and tested. That is where Chennai-based Prizm Payments comes in. Set up in 2008, this Sequoia Capital-backed payment services firm has already gained a foothold with its ATM deployments and has also partnered with MSwipe Technologies and Axis Bank to provide Swipeon, a mobile phone-based card acceptance service. With this solution, Prizm targets feature phone users in a bid to promote PoS-based payments. In an interaction with VCCircle, Prizm Payments MD Loney Antony talks about the company’s expansion plans, the Indian m-payment market and more. Here are the excerpts.