India's top and emerging SaaS entrepreneurs and investors congregate at the first of its kind SaaS conclave on August 31 at Lalit Ashok, Bengaluru.
At the forum, Techcircle will also release a listing of India's Top 10 SaaS Companies, who have shown significant market traction, created unique products or services that can disrupt existing markets, and most importantly have a very high potential to make it big in the coming years. The listing has been compiled by a distinguished jury comprising of Shailendra Singh, MD, Sequoia Capital; Manik Arora, MD, IDG Ventures; Mukund Mohan, active angel Investor.
Here is preview what the whole day agenda debates and discusses on the Indian SaaS ecosystem:
9:45am – 10:15am
Keynote Address: A Guide To Building A Large SAAS Enterprise From India
Insights on what to focus on as you build your enterprise; Choosing between various strategies on product, pricing, marketing, distribution etc.
Atul Nanda - VP-India Operations & APAC Partner Management, Salesforce.com
10:15am – 11:15am
Panel: Innovation & Entrepreneurship In SAAS: Identifying Simple Solutions For Complex Problems
SaaS applications overcome deployment, costs & utilization barriers. With SaaS, the cost of starting and running a business has fallen. Software developers are able to test, improve and deliver applications to enterprise and consumers more rapidly and cheaply. Hence, companies are focusing on core competencies and relying on service providers to support non core operating processes. What are the attractive SAAS business models that will can be scaled rapidly? How are companies overcoming challenges to marketing, reach, distribution etc.? Targeting foreign vs domestic market. What would define successful businesses in this segment?
Shailendra Singh - MD, Sequoia Capital (Moderator)
Shekhar Kirani - Partner, Accel Partners
Ambarish Gupta - CEO & Co-founder, Knowlarity Communications
Sharad Sharma - Ex-CEO, Yahoo! India R&D
Aneesh Reddy - Co-founder & CEO, Capillary Technologies
11:15am – 11:35am
Tea & networking
11:35am – 12:35pm
Session I: Sectors That Can Be Driven By SAAS
Healthcare, hospitality, education, ERP, CRM, big data, advertising, HRM etc. How do the sectors affect product complexity? What are the opportunities for innovation?
Manik Arora - MD, IDG Ventures (Moderator)
Dhiraj Kacker - CEO & Co-Founder, Canvera Digital Technologies
Samudra Sen - CEO, LearningMate
Nitin Padmawar - Co founder and CTO, Martjack
Mukul Kumar - Co-Founder and SVP Engineering, Pubmatic
12:35pm – 1:45pm
Lunch & networking
1:45pm – 2:15pm
Entrepreneur Interview: On Early days, business model, milestones, raising funding & scaling up
Girish Mathrubootham - Founder & CEO, Freshdesk Inc
Shrija Agrawal – Associate Editor, VCCircle & Techcircle (Interviewer)
2:15pm – 3:15pm
Session II: Pricing SAAS Products: Free, Freemium To Premium
What are the right pricing strategies for various SAAS sub-segments? What works from the profitable scalability point of view?
Mukund Mohan - Angel Investor (Moderator)
Lakshmanan Narayan - CEO & Co-founder, Unmetric Inc
Sharat Potharaju - CEO, MobStac
Valerie Rozycki Wagoner - CEO & Founder, Zipdial
Sriram V Iyer - Co-Founder, United Mobile Apps
3:15pm – 4:45pm
Techcircle.in has compiled a listing of India’s top 10 emerging SaaS companies to watch out for in 2012. The selected companies, who have shown significant market traction, created a unique products or services that can disrupt existing markets, and most importantly have a very high potential to make it big in the coming years, will showcase their product in Techcircle Runway.
Shailendra Singh - MD, Sequoia Capital
Manik Arora - MD, IDG Ventures
Mukund Mohan - Angel Investor
If you are interested in attending the event, please write to us at email@example.com or click here for more details.