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Star COO on TV programming strategy, Hotstar, monetisation and more

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Star COO on TV programming strategy, Hotstar, monetisation and more

Rupert Murdoch and Lachlan Murdoch, executive chairmen at 21st Century Fox, believe the group's entertainment and sports broadcast business under the Star brand will lead its growth in India. “Over the last 12 months Star expanded on its well-established leadership position in general entertainment, moving aggressively into the sports market ......

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