Balaji Telefilms’ ALT, a desi Netflix in the making?

Balaji Telefilms, the homegrown TV content and film producer company, is set to enter the OTT space with a differentiated offering. Unlike rivals such as Hooq, Spuul and Ditto TV, Balaji's digital platform ALT will primarily air original content.To be launched this summer, ALT draws its inspiration from US-based digital ......