19 Jun, 2013
The Leela Palace, Bengaluru
Friday, November 9, 2012 - 17:36 IST
Diageo to buy up to 53.4% of United Spirits in a $2.1B deal
BY TEAM VCC
For Diageo, it is a big coup against its global competitor, Pernod Ricard, which is much bigger in India with brands like Royal Stag and Imperial.
Diageo, the world’s largest spirits company by revenue, has signed a deal to acquire up to 53.4 per cent of United Spirits Ltd, the world’s largest spirits player by volume, in a multi-tiered transaction worth as much as...
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