Same-store sales growth in restaurants hit hard as downturn affects discretionary spending | VCCircle
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Same-store sales growth in restaurants hit hard as downturn affects discretionary spending 

BY  Diksha Dutta
Same-store growth rate declined by almost a third in the last six months, say industry experts.

Top restaurants chains are seeing a dip in the sales growth from their existing operations as they are unable to attract enough new customers or get existing patrons to visit more frequently, courtesy the present macroeconomic environment which is affecting disposable income and discretionary spending.

While the firms are partly making up for the same by opening more outlets, analysts see it as a relatively costly way to add revenues which affects profit margins given the expenses to set up a new unit.

Keshav Mishra, partner at Baring Private Equity Partners India, which has recently started investing in...

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