
Mohanjit Jolly
Managing Director, Draper Fisher Jurvetson
I wanted to have a part II to the previous submission, and discuss the topic of culture shock that the family experienced upon our return to the US.
I decided to make the most of it by using the weekends to discover India. On one of these weekends, I decided to visit God’s Own Country – Kerala.
The lesson I keep learning from experiences like these is that India truly is a conglomeration of many different mini-nations, with different languages/dialects, historical and cultural nuances, different levels of homo and heterogeneity of socio-economic, demographic, political and religious strata, all of which makes is fascinating and challenging to build businesses here.
FMCG companies have entire product lines targeting consumers who want to look more âfairâ (the irony is that those with fair skin effectively burn themselves to try and get darker by getting the right tan).
Global giants may lose out to local companies if they are too late to enter emerging markets & build brand loyalty.
As people are the countryâs greatest strength, they are bound to come together and play a key role in creating exciting opportunities.
As schools look more like resorts and offer holidays galore, the quality of education may come down soon.
I am convinced that as India grows, and as more and more families raise their standards of living, there will emerge a fairly significant divergence between the haves and the have-nots.
What became completely clear during that five hour thoroughly enjoyable interaction was how difficult it is to start and scale a startup, especially in India. That session was a trigger for me to put this piece together.
JOBS
- Associate - Red Fort Capital Advisors Pvt Ltd
- The Private Equity Associate - Nereus Capital
RECENT COMMENTS
- 21 May 2013PhoenixonWell said Varadha. This comment of your is unclear, " LPs ought to maintain an arm's distance from GPs and...
- 21 May 2013AnooponThe biggest problem in Indian PE fund GPs is Ethics. They want Day-One-Carry rather than long term carry. There should...
- 20 May 2013varadhaonExits are not happening because a lot of businesses that PE funds invested into were not worthy of investments in the...
- 17 May 2013Santosh VermaonMohanjit, You have the ability to say something that can be said in 100 words in 5,000 words. Congrats on a well...
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