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Buch will look at making strategic acquisitions at Like.com to expand its offering to fashion shopping.

Vineet Buch, a venture partner at BlueRun Ventures, has left the investing job and has returned to Like.com Inc, a startup he helped found in 2004. Buch is joining Like.com as Vice President, Corporate Development, reports Wall Street Journal.

Like.com is a visual-search company, which helps improve shopping experience of people. WSJ quotes from Buch's email to his contacts: “We are building the leading fashion shopping experience at Like.com, and are expanding our offerings through strategic acquisitions as well as organic growth.”

Like.com, which has raised more than $50 million from a bunch of venture firms including BlueRun, is looking at making some strategic acquisitions to expand its offering to fashion shopping. Buch currently serves on the board of Like.com.

Buch was also one of the co-founders of Riya.com, a visual serach firm founded by the same team of Like.com Inc. Buch had left the startup and joined BlueRun Ventures in 2005.  

In his previous roles, Buch had also co-founded systems management software provider, Karient. He was also the CTO at Karient.

He has also served as the director of product management and software development at Oracle Server Technologies, which develops the Oracle Database and Application Server. He was also the senior director of engineering at Corio, an application service provider that was acquired by IBM. Buch has an MS in Computer Science from Cornell University and a B.Tech. in Computer Science from IIT, Kanpur.

Even though Buch is out of BlueRun, he will continue to invest as an angel investor in early-stage start-ups, the report says.

BlueRun was earlier known as Nokia Venture Partners. It changed its name in 2005 when it decided to become independent from the Finnish mobile company, Nokia. In April this year, BlueRun closed on just under $250 million for its fourth fund.

Comments

Rehan yar Khan,

that's pretty cool, have sometimes wondered how entrepreneurs felt in VC firms and if the finance job could ever satisfy their entrepreneurial nature.

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